Here for good
Looking for a path to purpose?
Find your own why.
At Firespring, we help like-minded companies make an impact, and finding your why is the first step. We’ve worked with companies of all sizes to help define their purpose, values and culture—then put them on a path to purpose with a thoughtful, strategic plan.
Are you a company that wants to make a bigger impact, but you’re not sure where to start? Our Do More Good® experts can help you turn purpose into action with a strategy that moves your brand forward.
Ready to make a bigger impact? It’s time to become a Do More Good Company.
Do More Good Resources
Do More Good FAQs
What is a Do More Good® company?
A Do More Good® Company is any business that is officially aligned with one or more of the four major social impact frameworks: Certified B Corp, Conscious Capitalism, 1% for the Planet and Benefit Corporation; or has agreed to operate under the ethos of the Do More Good® Movement Partner Pact.
How many Do More Good companies are there?
When the Do More Good® Movement launched in 2019, an estimated 8,000 such businesses existed. The number of Do More Good® Businesses is tracked by the number of organizations that have:
- Earned B Corporation certification
- Signed the Conscious Capitalism Credo
- Registered with 1% for the Planet
- Incorporated as a Benefit Corporation or
- Signed the Do More Good® Movement Partner Pact
Where did this movement begin?
The Do More Good® Movement was born in Lincoln, Nebraska, where integrity, hard work, imagination and a welcoming spirit are practiced every day. Nebraska has become a proving ground for a new kind of capitalism—one where social innovation fuels economic prosperity.
What’s its mission?
The Do More Good® Movement believes that a rising tide lifts all boats—and aims to be that tide. Its mission is to educate, empower and amplify businesses as they navigate their path to purpose. There isn’t a one-size-fits-all approach, and the journey is rarely straightforward. Even the most dedicated organizations need guidance, and Firespring is here to help light the way.
Why should my company care about this?
Consumers and employees alike demand to know the why behind businesses—their mission, their values and their impact. Companies that embrace this shift thrive, while those clinging to outdated priorities risk irrelevance. The move from “Wall Street” capitalism to “Main Street” capitalism is reshaping the business landscape, where purpose drives profit. Do More Good® Companies solve real problems, foster fulfilling workplaces, attract and retain aligned employees and customers and ultimately achieve better outcomes for all stakeholders.
