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We don’t just talk the talk; we walk it, often with a little pep in our step. We’re a passionate bunch, and it shows not only on our blog, but also in our products and services, all designed to help you elevate your brand. Come here often to find actionable marketing advice. Nonprofit fundraising ideas. Website and tech trends. News about commercial printing advancements. Ideas for a purpose-driven company culture. And a whole lot of love for your company and organization.
5 Ways to Write a Press Release that Draws Media Attention
Take note: Even though they’ve been around for a long time, press releases are not so yesterday. In fact, they remain a great way to raise awareness and spread the word about a specific project...
Crowdfunding: Your Basic Questions Answered
With the rise of crowdfunding in the nonprofit world over the past few years, it’s important to understand exactly what it is, where it fits within your nonprofit’s overall fundraising strategy...
How to Find Your Organization’s Voice (and Stick with It)
The voice that your nonprofit “speaks” in via your marketing channels, from blog articles to web content to emails and Facebook posts, is called your brand voice and it plays a significant role...
5 Nonprofit Examples that Rock at Email Marketing
With today's technology, your nonprofit organization has a variety of options to take advantage of when marketing to potential constituents. Whether it's through social media, website promotion...
How Writing a Book Can Help Your Nonprofit
Maybe you've never fancied yourself an author—that's okay. Most people haven't. But writing and publishing a book has never been easier thanks to the upswing in self-publishing, e-books and...
Benefits of Leveraging Augmented Reality for Your Nonprofit
With the turn of a new year, technology has expanded rapidly and only continues to grow. Due to lack of resources and funds, nonprofit organizations often feel left behind in this quickly...
6 Ways to Help Your Nonprofit Adjust to a New Political Climate
Change is inevitable. Regardless of your political affiliation or ideologies, every time a new administration moves into the White House, it can be a time full of uncertainty and questions. How...
Guerrilla Marketing Is Not Dead: 10 Ideas to Get Your Nonprofit Started
As a nonprofit organization, you’re on a mission, but with a budget. You have dreams and goals to accomplish and further your cause, but it all comes with a price tag. Marketing can be difficult...
How to Motivate and Engage Your Board of Directors
So, you have your nonprofit organization established, mission set, vision focused and fundraising started. Everything works well, and the community is impacted. But one sticky area exists which...
7 Ways You Drive Donors Away
Try as you might, you’ll never be able to please everyone all the time. But there are some things you may be doing that aren’t pleasing anyone—any of the time. With donor attrition rates the way...
What You Need to Know About PCI Compliance
Concerned about credit card fraud and security breaches, the credit card industry established standards in 2004 called Payment Card Industry Data Security Standards (PCI DSS, but often referred...
Why You Desperately Need a New Donor Welcome Email Series
The way you welcome new supporters can significantly impact your donor retention rate—this is a fact that many nonprofits ignore when it comes to turning first-time donors into long-term...
