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We don’t just talk the talk; we walk it, often with a little pep in our step. We’re a passionate bunch, and it shows not only on our blog, but also in our products and services, all designed to help you elevate your brand. Come here often to find actionable marketing advice. Nonprofit fundraising ideas. Website and tech trends. News about commercial printing advancements. Ideas for a purpose-driven company culture. And a whole lot of love for your company and organization.
Harness the Power of Storytelling for Your Nonprofit
One of the most powerful marketing tools for your organization is a great story. [TLDR: A compelling story is a powerful marketing tool for nonprofits, but it must be carefully chosen,...
The Impact of Elections on Nonprofit Organizations
Navigating Challenges and Seizing Opportunities [TLDR: Election seasons pose unique challenges for nonprofits, including competition for attention and donations amid political saturation....
5 GivingTuesday Tips to Surpass Your Fundraising Goals
Believe it or not, GivingTuesday is less than three months away. This special giving holiday deserves the same careful planning and attention to detail that you give to your end of year...
Get Ready for GivingTuesday 7 Fundraising Tips for Your Biggest Year Yet
From humble origins in 2012, GivingTuesday—which falls on the Tuesday after Thanksgiving—has exploded into a global philanthropy movement and an important day on the nonprofit fundraising...
SEO and PPC: How Your Business Can Benefit
TLDR: The article discusses the importance of SEO (Search Engine Optimization) and PPC (Pay-Per-Click) in growing your business. SEO helps improve organic traffic, brand awareness and offers...
Optimizing Your Nonprofit Website to Best Tell Your Story
Too often nonprofit organizations focus on what they want the audience to know and not on what the audience needs to know and access to support them. [TLDR: To create an effective nonprofit...
Balance Your Marketing Diet: An Omnichannel Marketing Guide for SMBs and Nonprofits
For SMBs and nonprofits on a tight budget, it’s tempting to put your marketing on a digital-only diet. It's cost-effective, accessible and seems to be the way of the future. But when it comes to...
How to Define Your Target Audience for Better Marketing Results
What if we said there was one trick any nonprofit or small business could do to start seeing better marketing results pretty much instantly? You’d probably think we were trying to sell you...
Tired of Events? Here’s 6 Ways to Build Relationships (and Fundraise) Without Them
Big events and nonprofits go hand-in-hand, but they often share a love/hate relationship. If you’re interested in trying a new way to engage with your audience, that’s understandable. Event...
10 Steps for Successful Year End Appeal: Early Planning
As the year inches towards its end, nonprofits need to gear up for one of the most crucial fundraising events: the year-end appeal. This period can make a significant difference in your...
The Importance of SEO for Nonprofits: A High-Level Overview
In the digital age, having a strong online presence is crucial for nonprofits looking to expand their reach and impact. One of the most effective ways to enhance this presence is through Search...
Shout Your Brand From the Rooftops
Or a window or delivery van or outdoor sign… Throw open the door and give a warm welcome with your brand on signage that reflects your organization’s look and vibe. If you’re wondering whether or...
