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We don’t just talk the talk; we walk it, often with a little pep in our step. We’re a passionate bunch, and it shows not only on our blog, but also in our products and services, all designed to help you elevate your brand. Come here often to find actionable marketing advice. Nonprofit fundraising ideas. Website and tech trends. News about commercial printing advancements. Ideas for a purpose-driven company culture. And a whole lot of love for your company and organization.
5 Essential Features of an Effective Nonprofit Website
Here’s a question: Is your nonprofit proud of its website? Do you feel good about directing people to your homepage? How about marketing tasks like communicating and fundraising—does your website...
Nonprofit Email Marketing: The Top 5 Emails Every Nonprofit Should Be Sending
Every now and then, we need a reminder: Email marketing is alive and well. As one of the most cost-effective marketing tools available, it combines simplicity with a high potential for reach and...
Your Nonprofit Website: How to Create Calls to Action that Convert
As a nonprofit, you’re on a mission, and to accomplish it, you rely on the generosity of those who believe in your cause. In other words, you need people to give—both time and money. How much you...
Should You Change Your Nonprofit’s Mission Statement?
If your nonprofit was a book, your mission statement would be the blurb on the back cover. It tells stakeholders and potential supporters everything they need to know about who you serve, what...
Exploring When to Rebrand (or when not to): A Guide for Nonprofits
Ever been taken aback by a sudden change in a well-known brand's name or logo? (Looking at you, Elon Musk and “X”). Rebranding can sometimes leave audiences puzzled, but when executed well, it...
5 Ways to Make Your Landing Pages Work for You
On your website, landing pages are where the action happens—at least, that’s the goal. Good landing pages can make your website a converting machine. If it’s designed well, users will know...
Social Media Marketing for Nonprofits: Tips for Success
In our latest nonprofit marketing series, we attempted to remove some of the mystery from marketing on Facebook, Instagram, Threads and TikTok. Obviously, these aren’t the only social media...
TikTok Marketing for Nonprofits: Is it Important?
Welcome to part four of our five-part blog series, created to help nonprofits navigate the complex (but essential!) world of social media marketing. Ready to learn more? Check out the rest of the...
Firespringer Feature: Nicole Swanson and People’s City Mission
Now and then, we like to catch up with a fellow Firespringer to find out how they support our Power of 3 Program. What is the Power of 3 Program, you ask? It’s one of the ways we, as a...
8 Website Features Every Nonprofit Needs (Or Else)
It used to be okay to just have a nice-looking website with a pretty face but very little power. A brochure site, if you will—a few images, some text about your organization and contact info for...
8 Reasons to Update Your Logo
Your company’s logo creates a first impression—does it reflect who you are and what you do? Just like individuals, companies and organizations grow and evolve over time, and if you’ve evolved...
Facebook Marketing Strategy: A Guide for Nonprofits
Welcome to part three of our five-part blog series, created to help nonprofits navigate the complex (but essential!) world of social media marketing. Ready to learn more? Check out the rest of...