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Everything you need to solve your everyday marketing challenges.
We don’t just talk the talk; we walk it, often with a little pep in our step. We’re a passionate bunch, and it shows not only on our blog, but also in our products and services, all designed to help you elevate your brand. Come here often to find actionable marketing advice. Nonprofit fundraising ideas. Website and tech trends. News about commercial printing advancements. Ideas for a purpose-driven company culture. And a whole lot of love for your company and organization.
How to Tell Your Brand Story with Email Marketing
This is part three of a series about how to tell your brand story through a variety of marketing channels. Today’s focus is on how to tell your brand story with email marketing. Check out the...
4 Things Lead Generation Can Do for Your Nonprofit
At its simplest, lead generation is “attracting new customers to your products or services”—or in the case of nonprofits, attracting new donors to your cause and mission. It’s the first step in...
Attract New Donors and Volunteers with Lead-Generating Content
Nonprofits need leads in the funnel to attract new donors and volunteers. One easy, inexpensive way is through value-based content. Find out how to apply this strategy and start attracting new...
How to Tell Your Brand Story with Signage
This is part two of a series about how to tell your brand story through a variety of marketing channels. Today’s focus is on how to tell your brand story with signage. Check out the first of this...
How to Tell Your Nonprofit’s Story Using Your Website
“Once upon a time, our nonprofit…” As much as we love your organization, we can’t tell your nonprofit’s story. But you can. With the perfect storytelling platform: your website. Did you know? 82%...
Firespringer Feature: Val Stehlik, Software Engineering Manager
Bug squasher by day, dog rescuer by night, Val is a superhero to both humans and four-legged friends alike. Here’s a quick look at one of our female Firespringers rockin’ it like a boss in a...
How to Transform Supporters into Advocates
Nonprofits all over the world have supporters of their mission. Whether they are donors, volunteers or members, these individuals truly believe in the work your organization does for your...
How to Tell Your Brand Story with Direct Mail
This is part one of a series about how to tell your brand’s story through a variety of marketing channels. Today’s focus is on telling your brand story with direct mail. Storytelling has become...
Nonprofit Storytelling: How to Find a Story Worth Sharing
One of the most powerful marketing tools for your organization is a great story. But before you start the “telling” part, make sure you have a story that’s worthy of your time and effort....
Live event? Virtual event? Or both? 21 Questions to Determine the Right Nonprofit Event
We hear a lot about planning virtual events, but there’s always big questions to ask before you even get to planning—is a virtual event the right type of nonprofit event? How do you determine if...
How to Simplify Your Marketing Efforts and Capture Your Audience
Most solo marketers at nonprofits or businesses struggle because they are just one person expected to know how to do it all, then they also have to do it all. The same can be said for small teams...
Firespringer Feature: Bruce Coufal, Teammate Extraordinaire
As Firespring’s Director of HR, Bruce Coufal helps to oversee the development of Firespring’s team members. Off the clock, he offers his skills to an organization called TeamMates, where he...
